Distributing On The Cloud
If you’re like most people, you’re streaming films and TV shows from Netflix or Hulu, grabbing a $1 DVD from Redbox or downloading for free (or illegally). Diehards can be found renting from specialty outlets like Odd Obsession, Brainstorm and Facets here in Chicago – but, the video store is dead. Long live Amazon and their endless supply of DVDs that can be summoned on command if you’re a collector, cinephile or just plain obsessive.
Hollywood hates your independent movie and film festivals have thousands of pictures to choose from. What’s an independent filmmaker to do?
Join the revolution that’s happening online. I’ve detailed below some of the new options that filmmakers and content producers can take advantage of.
1. Movie Cloud
Currently raising funds on Kickstarter, Movie Cloud is, as they promote on their campaign, “A MOVIE STUDIO to create and collaborate, a MOVIE THEATRE with 50,000 Films to View and Profit, a MOVIE BANK to fund and finance. The Hollywood Monopoly is over. Indy film guru Dov S Simens calls it,” a global, one-stop, open architecture, web-centered movie studio. movie bank and on-demand movie theatre theatre for the 50,000+ comedies, dramas, thrillers, romcoms, documentaries and more that you never get to see. Just as Amazon has become the World’s Biggest Bookstore, Movie Cloud will be the World’s Biggest Movie Theatre.” Movie Cloud has had a lackluster response from Indiegogo supporters so far – but if I know Dov, this won’t stop him. Check it out at http://www.indiegogo.com/moviecloud
From Canada comes a global independent film community and shop designed to foster digital distribution and hard copy sales. With plans to integrate an academic portal and showcases of new talent from around the world, FilmBay has a great idea and a wide variety of content. Filmmakers can join for a nominal fee ($39.00/year) and start promoting their direct digital streams and hard copy DVDs. Join FilmBay at https://www.filmbay.com/
Allows filmmakers to sign up for free and select such high-profile streaming options as iTunes, Netflix, Hulu and Cable VOD. It isn’t cheap though – a one time charge of $1295 gets you into iTunes only – $1595 in HD. With a yearly fee of $79 per title, Distribber is best suited for filmmakers serious on selling their work. There are add-ons for Hulu and Netflix – which vary based on your needs – with Cable/Satellite/Telco access topping the price at $5000 with an additional submission charge (currently waived). This service is designed for full length programming (with short films under consideration) with extended game specific platforms also under construction. An IndieGoGocompany, distribber can be reached at http://www.distribber.com/.
This is the company to keep an eye on. Offering extensive use of social media to promote films, you can share EVERYTHING with your contacts and fans to promote your film. Distrify helps you promote live cinema listings, screening tours and on-demand cinema as well as hosting for online streaming and downloads of your media. You have the tools to sell DVDs and merchandise with automatic on-demand DVD fulfillment with no upfront costs. A nice touch is an e-ticket system built-in so you can sell tickets for live events that you or fans organize. The built in analytical trends help you drill down into audience patterns and help you deliver the ultimate fan experience. Is it any wonder that this is my soon to be WMD? Go to http://distrify.com/ and check out their pricing. Highly recommended.
The days of begging distributers to take your work is over. The days of receiving no money for your work is over. If you are an independent filmmaker, you must join this revolution in the cloud and stake out your own digital turf. Get engaged with authentic conversations with your viewers and allow them a seamless and exciting digital cinema experience.
Go to the cloud!